Monday, February 11, 2013

PROJECT 1 BRIEF


Project 1 Brief

Overview: This project involves the design and production of three different versions of the designer’s personal portfolio: an emailable PDF, a web-based online presence, and a physical presentation portfolio. The design and execution of these pieces should be closely related to the concurrent design of the pieces in Project 2 (see Project 2 Brief).

Requirements:
One emailable portfolio in PDF form, consisting of 8-12 strong and current pieces of design work. This PDF should be 5mb or smaller, and should be formally related to the design of the pieces in Project 2.
One personal portfolio website coded by hand and live online. This will include both design and fine art work to play a more flexible role in the designer’s entry to the professional realm. No more than 8-10 pieces of each will be featured on the website.
One interactive presentation portfolio and related collateral items, or “leave-behinds.” This portfolio should be content-flexible, easily portable, and representative of the designer’s strongest work.
At least two portfolio reviews and completed review sheets.
Documentation of process and completed pieces on personal Practicum blog.

Target Audience: The intended audience for these pieces are potential future employers within the realm of graphic design. The portfolios need to be flexible enough to accommodate a number of possible employment goals, since the designer is open to a very wide field of work.

Objectives: All three portfolios and additional collateral should be clearly related, and also have a strong formal relationship to the design system developed in Project 2. Consistency, organization, and clarity across all three pieces is important. Included designs should be representative of the designer’s strongest pieces to date, and all photography should be high-resolution, well-lit, and present an accurate reproduction of the original work. The website should be functional and simple-to-navigate, and the presentation portfolio should be accessible and easy to interact with.

Timeline:
January 29 – Introduction to projects
January 31 – Review of projects
February 5
February 7
February 12 – Briefs complete
February 14
February 19
February 21 – Photography of current portfolio pieces complete (updated as semester progresses)
February 26 – Draft of website design complete, begin coding
February 28
March 5
March 7 – Group meeting
March 12
March 14 – Emailable portfolio complete
March 19 – NO CLASS
March 21 – NO CLASS
March 26
March 28 – Website complete
April 2
April 4
April 9
April 11
April 16 – Group meeting
April 18
April 23 - Presentation portfolio complete; reviews ongoing v v v
April 25
April 30
May 2
May 7
May 9
May 14
May 16 – All work due by 9:30am

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